This is the collateral system design for CCALT (Colorado Cattlemen Agricultural Land Trust). The flipped hands represent the hands of the cattlemen who work very hard for the Colorado agricultural land. The mountain simply represents the agricultural land of Colorado. I used earthly colors of brown and yellow to represent the concept of the organization. There arebrochure, letterhead, and business cards in a package for CCALT. I designed the elements of these pieces within the design elements of the logo, therefore, they are all matched in one design theme.